fbpx

Welcome to KS Blogs!

We constantly share tips for best practices, news, and everything else digital marketing related.

ROI for Having a Machine Tool Website

ROI for Having a Professional Website To stay relevant in today’s competitive industries, having a professionally developed website is a critical step a business should take.  What do most people do when they are considering a new purchase or seeking a particular...

How Do You Reel in Local Machine Tool Users?

Digital marketing has been a branch of business development that's been often overlooked by most in the machine tool industry. In its most basic form, having a website that effectively conveys your message and reaches your prospects can give you an edge over your...

Social Media Marketing for Machine Shops

There was a time when smartphones and social media were only used by the younger crowd. However, it was inevitable that  the baby boomers would eventually catch on. A Forbes survey says that 82% of baby boomers and seniors now spend more time online more than watching TV. This same group also own an average of 4.6 online accounts per user – Facebook and LinkedIn being the most common. Combine this with the millennial crowd, who we already know are active online users, then that easily makes up almost everybody.

How to Build Backlinks in 2019

Get your website indexed on google with the help of link building strategy. In this article we explore the best backlink building strategies that you can implement for your business. Learn what backlinks are and how are they important for SEO.

Local Job Shops Google their Next Machines

Local Job Shops Google their Next Machines There was a time when door-knocking was the in-thing. Then, there came printed directory listings. All of these just to get a local job shop to take a peek at your machine listings. Don’t get me wrong, walking into a job shop...

7 Tactics for Better Lead Conversion

7 Tactics for Better Lead Conversion Rendering more conversions requires more than asking people to "like" your content or product. A solid strategy is needed to optimize the sales funnel from initial content through to sale.   Convert Leads to Conversions:...

Why Social Media Sales Should Not Act Like Sales

Why Social Media Sales Should Not Act Like Sales Often when working with entrepreneurs and business owners, it becomes evident that many of them view Social Media Marketing (SMM) the same as traditional marketing channels. I'm writing this post to help anyone...

Do You Need SEO To Reach Local Customers?

Do You Need SEO To Reach Local Customers? When someone is looking for a restaurant to go to, they often look at reviews to see what other people think about that restaurant.  They do this because it’s impossible to know what’s on the restaurant menu so they’re looking...

How to Leverage SEO for your Real Estate Brand

How to Leverage SEO for your Real Estate Brand We know that we need SEO is essential in driving web traffic into your business website. But who do we leverage SEO in the real estate industry? How do we drive home buyers, sellers, realtors, and everyone else involved...

What We Need to Know about Penguin 4.0

What We Need to Know about Penguin 4.0 In the past, Penguin updates have served as unique indicators to changes in Google's web crawler algorithm. Often, update to the algorithm have resulted in sites being penalized for purposely trying to deceive the search engine...